It's painfull to watch all these streamers who seem that have never ever touched kf1 getting to play this. I don't like this form of key giveaway, even if I had gotten one I'd still be against it (but more happy of course).
They gave keys to notable streamers because it's a great way to get people interested in the game that aren't part of the community. You're already going to buy the game, so they don't really need to focus on getting you any more hyped.