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Old 06-22-2011, 10:39 PM
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Default Non-US pricing for (our) games

Ok, people just don't seem to be getting the message, so:

Valve does not set the prices on Steam - they are entirely up to the publishers of the games. Some chose to convert $1--->£1--->1 EUR. We do not.

So, here is a worked example of Steam pricing for RO2 we MIGHT do for Europe (dependent on exchange rates over the next few weeks):
  • MSRP in the USA: $39.99
  • Converts to 27.79 EUR today, or 24.73 GBP
  • VAT (which has to be included in the price when selling in Europe) is 20% in the UK, a bit variable across the Euro countries around 19-20%.
  • Including VAT takes those prices to 33.35 EUR and 29.68 GBP
  • We'd round those (up, most likely), looking at normal price break-points, so that we are close to retail prices. Lets see some current examples:
Duke Nukem Forever - 39.99/34.99 GBP/39.00 EUR (odd...)
CoDBLOPS - 40.57/26.45 GBP/32.50 EUR
CoDMW3 - 40.57 GBP/56.99 EUR
CoDMW2 - 39.99 GBP/39.45 EUR

Actually, those examples really don't help ... lol. So, I could see us doing:

39.99 USD - 34.99 EUR - 29.99 GBP. But I could be quite wrong - we'll also talk to the retail distributors before we set the final price in each territory!
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Old 06-22-2011, 10:43 PM
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Huzzah! A company doing pricing right for different regions! What a concept!!
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Old 06-22-2011, 11:23 PM
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Sounds nice for the non-US members.
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Old 06-22-2011, 11:30 PM
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Quote:
Originally Posted by aD.Luoson View Post
Nice but please dont forgot about the little guys in New Zealand and Australia
+1 I would like to play on day 1 but if the price on steam in Aus is $50 more I'll get it from UK and that takes 4 days. In past I payed premium for games to play day 1 but I'm getting sick of companies ripping off Aussies and New Zealanders.It looks like TWI is doing right with pricing and unless there is Collectors edition I'll get it via steam
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Last edited by catar; 06-22-2011 at 11:32 PM.
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Old 06-22-2011, 11:30 PM
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What's the exchange rate to Canadian Tire Money?
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Old 06-22-2011, 11:59 PM
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Originally Posted by Flogger23m View Post
Sounds nice for the non-US members.
Even 39.99 is beyond reasonable in US dollars.
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Old 06-23-2011, 12:18 AM
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Quote:
Originally Posted by hockeywarrior View Post
Even 39.99 is beyond reasonable in US dollars.
I couldn't agree more.
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Old 06-23-2011, 12:20 AM
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Quote:
Originally Posted by hockeywarrior View Post
Even 39.99 is beyond reasonable in US dollars.
Yeah, I was actually kind of surprised by that, I was expecting $50 (which for HoS, seems perfectly reasonable). More money to buy RO2 expansions!
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Old 06-23-2011, 12:51 AM
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Quote:
Originally Posted by MrLebanon View Post
What's the exchange rate to Canadian Tire Money?
LOL............ only a Canadian would get this joke....
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Old 06-23-2011, 01:18 AM
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Quote:
Originally Posted by I Faw Down View Post
Yeah, I was actually kind of surprised by that, I was expecting $50 (which for HoS, seems perfectly reasonable). More money to buy RO2 expansions!
Expansions? Hopefully so if there are drastic changes, but Tripwire has been all about the free content updates. (At least, was the case with the first RO)
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Old 06-23-2011, 01:18 AM
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Quote:
Originally Posted by -[SiN]-bswearer View Post


i has enough to purchase clan 4-pack?
That's nothing! I make more'n that in a day!

Also, I've got ten quadrillion Zimbabwean Dollars on my desk, umad?
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Old 06-23-2011, 01:50 AM
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Quote:
Originally Posted by I Faw Down View Post
Yeah, I was actually kind of surprised by that, I was expecting $50 (which for HoS, seems perfectly reasonable). More money to buy RO2 expansions!

I was expecting $50 to. $40 is better for me though. Makes it easier to buy proper expansions if there will be any.
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Old 06-23-2011, 03:13 AM
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QE2 coming in the UK. The pound will be trashed. You'll be giving it away at £29 quid.
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Old 06-23-2011, 05:26 AM
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After posting this, I need a new screen name though....
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Old 06-23-2011, 06:16 AM
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WANT!

Any words on special editions? Or the recent scandals with pre-order bonuses of other games discouraging that stuff?
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Old 06-23-2011, 06:32 AM
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Catar its not the companies mate its the Aussie Tarrifs they put on them
So the Aussie $ is worht more then the US $ but we pay 75% more it sux I know

PM Me Cater and Thirsty will send u a copy from USA on steam
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Old 06-23-2011, 07:30 AM
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I actually can't remember what regional pricing Steam can handle. Pretty sure it does USD, GBP, EUR and maybe now RUB. I think (but I need to check) it can do the USD price differently for different regions as well - I'll check!
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Old 06-23-2011, 07:51 AM
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Good pricing.
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Old 06-23-2011, 07:55 AM
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TWI ftw' !
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Old 06-23-2011, 08:24 AM
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Quote:
Originally Posted by -[SiN]-bswearer View Post

*Giant Zimbabwe Dollar Pic*

i has enough to purchase clan 4-pack?
I has more in German hyperinflation dollars

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